Here’s a statistic that I wouldn’t believe had I not measured it myself: 100% of my friends are excellent drivers.
I’m serious. You can ask them. Better yet, ask your friends for their assessments of their own driving skills. You’ll probably record a similar number.
I can find you a bunch of statistics like this.
In one survey of university faculty, over 90% rated themselves “above average” in terms of teaching ability. That’s right – 90% of these professors placed themselves in the top 50%. Continue reading “Your Brand Is Not as Great as You Think It Is (And What to Do About That)”