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Matthew Fenton

Matthew Fenton

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Tag: Geico

Posted on November 27, 2012March 27, 2019

The Trouble With Geico Ads

(Reading Time: 4 minutes)
Oh, this guy again.

If you own a TV, it’s hard to miss Geico ads. A billion dollars in annual spending will do that for you.

We all know the Cockney-accented lizard and the indignant cavemen. Both campaigns have evolved to be more about the characters than about anything Geico might do for you, the consumer. Continue reading “The Trouble With Geico Ads”

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